Challenge:
No matter where you are or what your mood, a bottle of Coca-Cola can flood your mind with happy memories and thoughts.
Honing in on that tangible spirit— that is the Coca-Cola bottle—we designed a visual narrative that continues to make the silhouette bottle central to Coke’s global campaigns.
No matter where you are or what your mood, a bottle of Coca-Cola can flood your mind with happy memories and thoughts.
Honing in on that tangible spirit— that is the Coca-Cola bottle—we designed a visual narrative that continues to make the silhouette bottle central to Coke’s global campaigns.
Client:
Coca-Cola
Agency:
Ogivly NY + Interbrand
Role:
Art Director
Coca-Cola
Agency:
Ogivly NY + Interbrand
Role:
Art Director
