Challenge:
Identity and creative direction for KISEIN, a luxury handbag and accessory brand from South Korea.
Drawing from South Korea’s principles of naturalistic simplicity and symbolism, a clean and bold identity was created to help tell the brand’s story of exchange, harmony, and balance between material and function.
Identity and creative direction for KISEIN, a luxury handbag and accessory brand from South Korea.
Drawing from South Korea’s principles of naturalistic simplicity and symbolism, a clean and bold identity was created to help tell the brand’s story of exchange, harmony, and balance between material and function.
Client:
KISEIN
Agency:
In-House
Role:
Art Director
KISEIN
Agency:
In-House
Role:
Art Director